How it’s made:
Artisans apply block print patterns to natural, kora cotton – this is unbleached fabric, and is the purest form of cotton. To start printing, an artisan evenly applies dye to a hand-carved wooden block. The fabric is then hand-stamped firmly and steadily, leaving a printed pattern. Dye is frequently added to maintain the same intensity of color. Once the printing is finished with a specific color and block, the artisan cleans the block and often must wait for the cloth to dry before continuing. This is a deceptively simple art – each piece features dozens, if not hundreds, of careful impressions. This artisan group, based in Northern India, employs marginalized women and men, whose communities were displaced in the late eighties, losing their homes and farming lands in the process. This work offers a sustainable source of fair income and an off-farm livelihood, given that they don’t have access to adequate farm land.
Sustainable Threads is an exclusively fair trade, eco-focused company promoting handmade lifestyle products, carefully co-designed with their artisan partners in India. Traditional art techniques are used to craft a collection with a modern sensibility. They are approved members of the prestigious Fair Trade Federation & Green America.